Karin Rego

If anyone understands the power of the written word, it’s Karin Rego, Vancouver-based Content Producer at GoEpps. With decades of experience writing for various brands, clients, and outlets, she makes every piece of content sing and align with each client’s unique brand voice and goals. Good isn’t good enough for Karin, so her clients can always expect top-quality content for their websites, blogs, social media channels, and anywhere else it may live.

Education & Work Experience

Karin has spent decades honing the craft of conveying a message, whether it’s in print, on social media, or across a company’s website. From producing strong visual design to engaging copy, she knows what it takes to market businesses of all stripes.

After graduating from BCIT with a business diploma in marketing management, Karin completed the website and print design certificate program at Emily Carr University of Art + Design. Shortly after, she attended SFU and completed their New Media Journalism program, and took levels I and II at UBC’s Centre for Writing in magazine production. Finally, she returned to BCIT to complete a course in Social Media Marketing.

Powered by her varied educational background, Karin has worked in advertising, marketing, sales, and copywriting for a variety of companies and clients. She started her career in advertising as a junior account executive and media assistant in Vancouver and later Toronto. Then, she did B2B advertising sales and project management at BC Children’s Hospital. She also worked as a Corporate Sales Manager for a downtown 4.5-star hotel property before shifting to freelance copywriting following the birth of her second child—she did that along with content and social media marketing for a number of clients over a span of eight years before also becoming a writer and content coordinator for a local magazine. From there, she was hired as a content specialist for a global media company, then took on a contract position for a UK-based agency as an SEO and content marketing writer.

Work & Values

Karin is a self-described perfectionist, and it shows in every piece of content she produces for GoEpps’ clients. In an era where generic (and not always human-produced) content floods the web, Karin’s writing stands apart, taking to heart every important detail about a client’s brand voice, style, preferences, and values. As someone who finds beauty in the mundane and the odd, Karin loves latching onto those things that make brands unique, no matter how insignificant they might at first seem. The result: Web copy, blog posts, landing pages, and other written materials that help every GoEpps client shine and get seen by their target audience.

She’s passionate about helping others succeed (her team and her clients alike) and captivated by the digital space and how marketing is evolving within it. This collaborative spirit—combined with a strong work ethic, sharp writing skills, and an eye for detail—makes Karin an indispensable asset for the GoEpps team and GoEpps clients.

Fun Facts & Personal Preferences

In addition to being an avid writer and reader, Karin is a mom of two grown daughters and a fierce dog lover. Currently, she’s the devoted dog mom to the “world’s zaniest boxer” named Nala and temporary guardian of her daughter’s red fox lab, Fisher. And if she’s not being towed through Yaletown by a combined 185lbs of canine energy, you can find her curled up with a book or trying out what’s new in Vancouver’s constantly evolving restaurant scene.

Always seeking, learning, and adapting, Karin is a writing powerhouse. Even as the world of digital marketing evolves, having someone as skilled and experienced as her on the team makes a world of difference for every client. Words matter—GoEpps gets that, and Karin delivers.